News
26-05-2010 11:05
Hooray! 11 th KIAF officially launched today

At last! Finally, it is the end of May, and finally the main event of the Ukrainian advertising and communication market - Kiev International Advertising Festival - hospitably opened its doors to participants, guests and visitors. Accreditation begins at 9 am and starting from 10 am visitor have a unique chance to dive into the fascinating world of creative advertising, because in three halls of the House of Cinema starts a public presentation and protection of works of the festival participants.

This year KIAF prepared many surprises. KIAF producer Maxim Lazebnik will personally meet each visitor of the festival. Contests, gifts, surprises and presentations will not leave anyone indifferent, even during the break between interesting seminars. Coffee, tea and something stronger will relax or will help to cheer up, so to spend the whole day in the House of Cinema and cheerfully celebrate the first KIAF party. the weather has also prepared for us a surprise this year - in some rooms of the Cinema House in this time of the year it is usually extremely hot and stuffy, but now a cool breeze on the street goes very well with the warmth and comfort of the walls of the Cinema House. Also nice and useful acquaintances wait for the visitors at every corner, because traditionally KIAF gather real guru of advertising, marketing, communications and design not only from all over the CIS, but also from many countries of Eastern and Western Europe.

In order not to get lost in a sea of information and dozens of activities: workshops, presentations, roundtables, etc. every visitor will receive a special per-minute seminar programs. Now, a brief walk through those momentous events, which will be held today at KIAF. During the first festival day - 26 May - all the guests and participants KIAF may personally be present at the formation of short-list of the Creative jury. Also, anyone can enjoy a presentation of works in contests Advertising Campaigns, Marketing services projects, Media Projects and PR projects.

On the first day of the 11-KIAF there will be one more significant event - a meeting best creators of Ukraine from the Club Art Directors Ukraine (ADC * UA), participants will get will be certificates and club paraphernalia.

Seminars and workshops on May 26 will be useful to everyone without exception: the rapid development of digital technology is pushing for a "global network" more and more companies, on the other hand marketers constantly looking for unconventional moves and ways of proceeding. That is why it is worth to attend a conference of the International Association of marketing initiatives and listen to Paul Masenzhnik with his report on the peculiarities of the Internet media planning, learn from Alexey Chuksin how to find customers and not lose money on the internet, as well as to listen to the speech of  Vadim Pustotin and Irina Semchenko? Where they will tell why internet Portal UKR.NET is attacking Google. Moreover, all those who failed last year to attend personally the festival in Cannes, can get acquainted with its winners at Cannes Lions presentation from Irina Kuznetsova.In the evening, KIAF participants and guests will gather at the club "Tsar", where there also will be the Award ceremony "Trace in advertising".

Recall that the sale of tickets to the daytime KIAF activities is directly in the House of Cinema on the first floor. Ticket price for 1 day is 100 UAH. For students and members of the All-Ukrainian Advertising Coalition discounts exist.



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