Marina Gunina
brand manager of Rexona and Axe, Unilever Ukraine
Began
her professional career 10 years ago in the marketing department of the
investment bank SigmaBleyzer along with her studies at the Kyiv Mohyla Academy
Master's Program. In 2003-rd has continued her career in the advertising
business, developing the direction of animation production and interactive
technology in DDM agency, which is a part of Atlantic Group holding. Since
2005-th has tied her career with international brands of Unilever (Sunsilk,
Timotei, Lipton, Knorr, Brook Bond), working in a network agency JWT; later
implemented several projects to promote Corona brand in Ogilvy & Mather.
Last 4 years are devoted to categorical management in Unilever Ukraine. As part
of the work with the category of hair care products in 2007 topped the world
launch of a successful brand Clear Vita ABE in Ukraine. Marianna is currently
responsible for the development of the category of deodorants for Unilever in
Ukraine and the promotion of world-famous brands Axe and Rexona. During over 10
years of experience in advertising and marketing
Marianna has successfully
implemented more than 40 integrated advertising campaigns.
